For solopreneurs who value brain space over busy-ness

Running a business shouldn't cost your sanity.

Each edition delivers carefully chosen insights to help you:

  • Streamline processes that save precious time

  • Shift mindsets that preserve vital energy

  • Simplify communication that cuts through complexity

Whether you have a team or you're flying solo, I meet you where you are with practical options you can implement today, this week, or this quarter.

Unsubscribe anytime. I believe it should be just as easy to exit as it is to enter.

Omg I’ve got tears. That’s me. Feels like you’re in my head and heart.

Loooooove it.

I was literally having the pricing talk with my business manager 5 minutes ago.

I’m going to listen to the podcast.

you’re a special human 😘

Lisa G


Hey Katee,

I just HAD to email to say well done and thank you!!! Your I thought of you was beautifully written, and as I read it, it felt as though it had been written just for me. You had me at the subject title! I am hugely protective about what I allow in my inbox these days, yet I can’t wait to read the next edition of I thought of you. So if you’re sitting wondering how the first edition has landed, the answer is, perfectly.

 

Keep going. This is beautiful, and needed.

Smiles galore,

Shelley


“Hi Katee,

Loved your email. Thanks for getting me to slow down, and think for a change... So much great advice!” - Belinda Thomas

When delegation keeps breaking down, look at trust
Katee Gray Katee Gray

When delegation keeps breaking down, look at trust

If you're experiencing any of these symptoms - micromanagement, energy drain, excessive mental load, things falling through cracks, struggling to delegate - it's time to look at trust. Not to assign blame. To get curious together about what's actually happening. In this blog, we explore the Three Pillars.

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Your dry pipeline checklist
Katee Gray Katee Gray

Your dry pipeline checklist

When sales activity slows down, panic can set in and we run on default.  Most expert led businesses aren't suffering from a content volume problem though. They're pouring energy into a system that has a leak that has likely gone unnoticed, until now. Or they're speaking to the wrong problem entirely, and no amount of activity will fix that. So before you exhaust yourself or expend resources -  let's get clarity on where your pipeline is leaking.

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Let's Get Honest About Your Capacity
Katee Gray Katee Gray

Let's Get Honest About Your Capacity

Many business owners get excited about sales and run with the dopamine. (me included)

The proposals are flowing, the discovery calls are converting, and suddenly you're saying yes to everything because it feels damn good to be swimming in the love from new clients.

But then reality hits when you try to fit it all into your calendar. (throw in personal hurdles and you're all set for a super UN-fun time)

Often in a scoping and proposal process, the prep and the communications in between isn't factored in. The same happens on a calendar.

It's like forgetting to chunk travel time in your calendar - technically you can get from the 2pm meeting to the 3pm meeting, but you'll arrive frazzled.

What sit's behind each "Yes"

Let's spell out the reality of what it takes to run a thought leadership practice with life by design. I assume you don't have a job because the idea of working full-time hours is simply not for you. So let's assume you want to average 30 hours per week.

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I don’t want you to be more productive
Katee Gray Katee Gray

I don’t want you to be more productive

What could you discover about you or your business if you measured success by effectiveness rather than productivity? I let go of wanting productivity a long while ago. And I definitely don't want you to be more productive. Maybe you've felt this too, that pressure to optimise every minute, to have frameworks for everything, to prove your worth through your output. If so, we're about to explore something together that might shift a few things for you.

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Being In Receivership
Katee Gray Katee Gray

Being In Receivership

Sometimes life creates the circumstances where we have no choice but to receive. Where our usual patterns of immediately reciprocating are impossible. These moments, uncomfortable as they are, can be painfully revealing. They show us what we've been missing. What we've been avoiding. What becomes possible when we stop trying to control the flow of give and take.

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The Support Spectrum
Katee Gray Katee Gray

The Support Spectrum

What on earth is the difference between a virtual assistant, executive assistant and a business manager?

You're not alone in this confusion and seeing blurry lines.

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