Back your business manager,
create space for what matters
“My thought leader has noticed a positive change in how I analyse and approach conversations. I’m now more focused on the big picture and understanding the ‘why’ behind our actions.”
If you’re a thought leader or expert operating a solopreneur business as a speaker, mentor, coach, trainer or facilitator - This program has been designed with you in mind.
are you a solopreneur or expert who wants their business manager to:
have simplified processes and projects?
deliver high performance in public, and behind the scenes?
save more of your time and energy?
CATALYST IS MORE THAN JUST A PROGRAM, IT'S A COMMUNITY.
BY JOINING CATALYST YOUR BUSINESS MANAGER WILL:
Access strategies and insights from the best in the business.
Have more impact, in less time, using the right platforms.
Proactively anticipate your needs.
Crowdsource solutions in a collaborative environment.
This is not just a program for Business Managers, it’s a program for Solopreneurs who know that helping their Business Manager excel, helps them excel.
take your business:
From Here:
Lacking time for implementation.
Feeling like you’re constantly chasing the ideas train.
Restless for change & innovation.
Wanting the shortcuts for effective resources & tools.
Messy or reactive systems.
To Here:
Leverage time through enhanced productivity and processes.
Effective strategies to create space for the big ideas, while having the clarity for what’s possible.
Consolidated and optimised ways of working with simplified systems.
A supportive network that collaborates on resources and tools.
“I already loved my job but now I am LOVING my job.”
As a business owner, you crave a sustainable, profitable business that aligns with your energy, creative freedom, and life purpose.
In order to do that, you need an epic support team, most importantly a business manager who is proactive, agile and dabbles in the details you don’t enjoy.
But often your big ideas are met with reactive systems, leaving you drained and your manager unfulfilled.
Imagine a different scenario.
You're focused solely on your genius zone, spending time being creative and achieving your goals. You're deeply connected with your clients. Meanwhile, your business manager confidently handles everything else with simplicity, proactivity, and trust.
This is where I come in.
As both a former business manager and a business owner, I understand the unique challenges you face. I've created The Catalyst Program to transform your business manager into your ultimate strategic partner.
Here's how The Catalyst Program works:
Diagnostic review: We start by making progress visible, and illuminating the growth areas and opportunities within your business operations.
Goal Setting: We start by defining your manager's unique objectives, aligned to the business needs to ensure the investment purpose remains a constant focus.
Targeted Group Coaching: Monthly sessions focus on creating more time, brain space, energy, and profits in your business. (See program outline below)
Peer Collaboration: Your business manager will connect with the best in the business, crowdsourcing solutions to common challenges. While also providing them with much-needed community support in an often lonely role.
Expert Masterclasses: Throughout the year, industry leaders will deliver specialised training on key business topics. This is for both the business manager and the business owner. (See program outline below)
What does this mean for you?
A streamlined business where you're free to innovate and your manager thrives in their role. No more drowning in details or wasting potential.
Wondering how this could work for you?
Priority enrolments close December 6th 2024. It's time to focus your energy on your latest creative idea and deliver unprecedented value to your clients.
Let's make it happen together.
Hear from those who've been there:
“The strategies implemented from Catalyst have freed up more brain space, allowing me to work more efficiently & dedicate more time to nurturing the practice.”
- Read Shona’s reflection in full below.
“My thought leader has noticed a positive change in how I analyse and approach conversations. I'm now more focused on the big picture and understanding the 'why' behind our actions.”
- Read Rachael’s reflection in full below.
program outline
GROUP COACHING FOR BUSINESS MANAGERS, WITH MULTIPLE TOUCH POINTS PER MONTH.
(And a community to boot!)
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A diagnostic review of the 8 core areas of your business to align the key priorities over the year. (See the model below)
This data will serve a our guiding framework for the key topics, and enable us to track progress.
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Goal setting is important for business managers to lead from the front.
By outlining goals that match the business vision, managers create a clear plan that builds accountability and motivation. This ensures that regardless of experience and expertise, each individual gain’s what’s integral to them and the business they work in.
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Tailored coaching and facilitation sessions that cover:
Operations & platform design
Curating Strategy days
Email & time management
Communication & relationships
Customising support for business owners
Marketing experience design
Sales experience design
Client experience design
The art of projects & tasks
Delegating to a Virtual Assistant
Social Media planning & execution
Event Curation
Utilising AI
Finance Management
Topic curation is based on diagnostic results and current demands of the group.
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These sessions are for the business owner and manager to come together!
We will have some surprise guests joining us for masterclasses in specialist areas such as;
Managing boundaries
Customised ChatGPT
Brain health + Productivity
Brandstory for marketing
AND taking requests!
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With 10min per person, the group will collectively help solve a key hurdle each business manager is facing.
We can cut through complex automation, or navigate a tricky client situation. It's FAST and POWERFUL.
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Participants can choose to have dedicated co-working time along side other business managers for a boost of energy and accountability. OR they can choose to bring a problem, hurdle or question to the group and gather collective genius for a solution or brainstorming session.
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A dedicated online space to stay connected between sessions and share resources. Magic happens here.
meet your facilitator
Hey, I'm Katee.
(Yes, like 'Katie' but with two E's).
For over a decade, I've worked alongside thought leaders and experts, diving deep into what makes their businesses grow sustainably. I have a knack for turning complex challenges into straightforward, workable solutions - always custom-fit to each unique business.
Business managers are the quiet force behind successful thought leadership businesses. They're brilliant at handling complexity, but often miss having a community of peers who understand their unique challenges. That's why I've created a space where business managers don't just learn - they connect, collaborate, and thrive together.
My expertise in operations, finance, and customer experience has shown me that when business managers have full spectrum support, businesses don't just run— they drive proactive outcomes. I'm obsessed with creating the systems and support that shift business managers from reactive problem-solving to proactive leadership.
Through Catalyst, I help business managers develop the skills, confidence, and community they need to run robust operations. The result? Business owners gain the freedom to focus on their genius work, knowing everything else is handled. My participants consistently report gaining more mental space, clearer decision-making processes, and renewed excitement for their roles.
I believe in building businesses where both owners and managers thrive—where systems run effortlessly, energy is protected, and impact multiplies naturally. I bring deep systems knowledge with a practical, approachable style, ensuring you always have clarity on the best path forward.
Want to create space for what matters while ensuring your business delivers consistent results?
kind words, from great humans.
"In short, thank you for something I didn't know I needed and didn't realise I would love and look forward to so much. Catalyst has been transformative! The importance of documentation, highlighted by the program, has been crucial for our practice. I love the flexible programming, especially the addition of hot seat sessions and fascinating topics like biochemistry and the brain.
The power of collaboration and having a buddy has renewed my love for my role and increased my drive to help grow the practice. The strategies implemented from Catalyst have freed up more brain space, allowing me to work more efficiently and dedicate more time to nurturing the practice. Engaging with other business managers for collaboration and ideas has drawn on additional experience and expertise, leading to better decision-making."
Shona Hainsworth - Business Manager for Selena Fisk
“Katee’s ability to look at what we saw as a big, confusing mess and turn it into a straight-forward workable solution was inspiring. Her knowledge of all things systems and platforms is amazing and helped me realise that there is a solution to what we are looking for without feeling overwhelmed by the choices available. Katee is super approachable and was right there during our Implementation phase to ensure that all went smoothly. I felt comfortable knowing I could ask questions and seek clarity, and she will always reply in a timely manner. I feel very grateful to have Katee in our corner, not just because her wealth of knowledge is incredible, but also because she is great person to work alongside too.”
Serena Francis - Business Manager for Emma McQueen
"Playbook construction was a real game-changer for us, improving our workflow and project clarity. Catalyst gave us a well-defined business structure and effective systems, with the result that our team has now become more organised and focused on the 'right' tasks. The insights from other leaders were absolutely invaluable throughout. Catalyst has been truly transformative for our growth and development as a team and business."
Georgie Phillips - Business Manager for Col Fink
“The Catalyst program has highlighted the necessity of documentation, clear and effective communication with my thought leaders. I've learnt the importance of ensuring every project has a timeline, as otherwise, it’s just an idea. One of the most significant changes has been improving our email management and not working from the inbox as much, which has led to better workload management. As a result, my space and mind are less cluttered. I now use my calendar for critical tasks and block time to complete reports or project tasks without critical deadlines. The program has also pushed me to think deeper and find more time to implement processes. Loving this so far—I wish I had a spare week without interruption to put everything into action!"
Chloe Henger - Business Manager for Fiona Robertson & Fleur Heazlewood
“Katee’s ability to make complex processes into seamless and integrated systems is invaluable. Her knowledge and experience across such a huge range of products and platforms means you always know you’ve got the most up to date and best practice information. Katee is extremely thorough from conception through to execution, and beyond. Ensuring both the customer experience and back-end management are given care and consideration. I would not hesitate to recommend Katee for support, consultation and implementation.”
“Meeting like-minded people facing similar challenges has shown me that we are not alone in the solo world.
The templates shared revolutionised my task management. Unexpectedly, I've gained a strong sense of community and even formed a productive partnership with another participant. While I'm still learning some tools, Catalyst's flexibility allows for gradual skill-building. Katee's leadership is outstanding, making me feel fortunate to participate. For those transitioning from corporate roles, Catalyst is invaluable in introducing essential platforms and tools for success in this field."
Kimberly Cotton - Chief of Staff for Chad Littlefield
“Katee’s awesome. I just have direction now. I was totally lost and didn't know what my thought leader wanted or needed. It's been amazing. There are hard decisions, especially with software, and it really depends on advice and direction that works practically. Like Katee says, it's custom to us, and we love it.”
Petrina Wornish - Business Manager for Katrina Bourke
"The Catalyst program has been a game-changer for me. The playbook design session taught me to focus on efficiency vs. effectiveness and be more conscious of the quality of my communications. The task management framework led to productive discussions about defining the brief and understanding the problem we're solving before jumping into tasks. Prioritising tasks based on urgency and importance has significantly impacted my productivity.
My thought leader has noticed a positive change in how I analyse and approach conversations. I'm now more focused on the big picture and understanding the 'why' behind our actions. The program has also helped me connect with others facing similar challenges, providing valuable insights and solutions. Hearing what works for others and why has saved me a lot of time. The wisdom shared in Catalyst is immensely helpful."
Rachael Van Rij - Business Manager for Stu Van Rij
“Catalyst transformed my work life! I've moved forward on stalled projects, gained clarity in decision-making, and tackled long-standing challenges. The supportive community and practical tools have streamlined my processes, freed up mental space, and empowered me to achieve tangible results. I'm more organised, confident, and excited about the future than ever before!"
Suzie Leyden - Business Manager for Tracey Ezard
“Katee is an absolute gun! Her guidance and solutions are practical and she makes you feel more relaxed about finance and projects that are usually very overwhelming!"
Dave & Bianca - Dave O’brien.com
ready? i’d love you to join us
Details:
Each year the program includes:
Immediate Community App access (for recordings + support)
2 x group goal-setting sessions
6 x 60 min group coaching sessions
3 x 60 min group collaboration sessions
2 x 90 min Hot Seat sessions
3 x 60 min Masterclasses (Business owners are invited too!)
2 x Practice diagnostic reviews and analysis
Private group app for discussion, resource library and collaboration
Access to all resources and tools from previous and current years
Access to recordings from the current and previous years
Payment Options:
Monthly Payments:
$900AU non-refundable deposit.
Followed monthly instalments of $300AU*
To support the community connection, we just ask for a minimum commitment of 6 months.
Annual - Paid in Full:
$3,900AU*
Includes a non-refundable deposit of $900AU, after your deposit has been paid an invoice will be sent for the balance of $3,000, due within 30 days
Save $600
*Plus GST for Australians.
Note: By paying Your deposit, You agree to the terms explained here: kateegray.com/catalyst-terms
Got Questions? I’ve covered a bunch below or let’s book in a call.
BACK YOUR BUSINESS MANAGER,
CREATE SPACE FOR WHAT MATTERS
got questions?
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To cater for attendees across the globe, we will rotate the following time slots;
8:00am AEST/ AEDT
(10:00am NZT, 3:00pm PDT, 6:00pm EDT)
2. 9:30am AEST/ AEDT
(11:30am NZT, 4:30pm PDT, 7:30 EDT)
3. 12:00pm AEST/ AEDT
(2:00pm NZT, 7:00pm PDT, 10:30pm EDT)
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You're not alone, here is what previous participants had to say about being invested in and gaining that ROI;
"I was concerned about the ROI. In what way/would the practice benefit from this that would be worth the investment? I couldn’t figure out how I could measure it (DATA), so it was scary.
Now? I absolutely know it was 100% the right decision.
I already loved my job but now i am LOVING my job. I have more confidence to try things, I know I’ve got a great team of support for when I have a question or just need a sanity check.
I love that I’ve put in place more integrations and automations to take out some of the time consuming/wasting parts of what I do and implementing Asana to also help not have any of those small (but important) jobs fall through the cracks. I love that we’re levelling up our client experience. I love that we’re more focused on maintaining better balance and protecting our energy.
(and the surprise bonus - I’m making friends that I wouldn’t have otherwise).
In summary, ❤️💙💚💜💛."
"I have always been in the fortunate position with my practice owner that they offer PD for me to do regularily but I do still feel uncomfortable accepting them as I’m concerned with the ROI. And then after the fact it has always been ‘why didn’t I do this sooner’. I will admit I was sceptical about this program around the ROI as I wasn’t sure if this program was for more established practices, but just today’s session has proved how fabulous it is. So much gold from Mikalya’s session today. And it has proven to me that we all have talents and skills in so many areas that unless the question is asked we don’t realise it. Just having this network to fall back on for the trickier questions is a ROI in itself. And some of the questions asked have made me think of our processes and how we can improve them. Gold. " -
Absolutely! You can catch up on the digital platform or it will be emailed to you
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All session dates will be advertised 3 months in advance, and you will receive a shared calendar to sync with yours.
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Sometimes a VA (Virtual assistant) operates as a business manager without the title. If you’re a VA who is proactively driving business growth - then let’s chat.
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Yes, absolutely, please email hello@kateegray.com and we will issue you an invoice with bank details.
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Both are welcome, and I’d love to hear queries from both the solopreneur and the business manager, as the program outcome centres around effective integration to enhance the business, not just the individual.
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This is an individual business consideration. Some possible considerations are;
Fully funded by business
Fully funded by the business manager
50/50 between business owner and manager
Packaged into a bonus structure
Split payment between multiple businesses if you are sharing a manager
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Virtual assistants who are task or output focused
Business managers working with entrepreneurs selling products
Those who are not familiar with working with thought leaders, experts and consultants
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Business managers will have the opportunity for up to 3 hours of live contact time each month, including coworking sessions.
In between sessions, additional value will be gained from engaging with the online community. -
You may transfer their enrolment to your new business manager. Or utilise the remaining program credit towards 1:1 advisory support with Katee.
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100% YES. The inaugural Catalyst program in 2024 included a Cohort of people who had been in their role for anywhere from 3 months to 12 years!
Their testimonials are below